668: Why Business Jargon Isn’t All Bad

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https://audio.hbr.org/ideacast/20190204102140-668_WhyBusinessJargonIsn_tAllBad.mp3

Anne Curzan, English professor at the University of Michigan, studies the evolution of language. While many of us roll our eyes at bizspeak — from synergy to value-add to operationalize — Curzan defends business jargon. She says the words we say around the office speak volumes about our organizations and our working relationships. She shares how to use jargon more

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