How Mars, Inc Uses the Employer Brand Index

This post was originally published on this site

Developing an employer value proposition (EVP) is critical for any organization looking to take charge of its reputation and improve its culture. But once you have your EVP in place and activated, how do you know if it’s working? And how do you know when it’s time for a refresh?

That’s why we at Link Humans have developed the Employer Brand Index (EBI), a comprehensive analysis of your employer brand that tells you what candidates, employees, and alumni are saying

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