Marta Riggins: How Employer Branding Fuels Recruiting, Engagement and Success

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Here is a summary article of the conversation between host Marcus Edwardes and Employer Brand Specialist – Marta Riggins.

“Unlocking Success: Crafting a Magnetic Employer Brand”

In today’s competitive job market, building a magnetic employer brand is paramount. It acts as a beacon, attracting top talent by showcasing a compelling Employee Value Proposition (EVP). The goal extends beyond attraction; an enriched employee experience ensures talent not only walks through the door but stays, grows, and becomes brand ambassadors.

The Magnetic Employer Brand: Attract,

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