Tag: employer branding

Ep 454: Effective Employer Branding Strategies

To say that the talent acquisition market in the tech sector is complex and fast-changing at the moment would perhaps be a bit of an understatement. So how are big tech companies developing employer branding strategies that help them solve their shifting challenges, and what lessons can employers in other […]

Ep 453: Onboarding Evolved

The pandemic changed many aspects of talent acquisition and perhaps none more so than onboarding. With many people spending less time in their employer’s physical offices, how have TA and HR teams evolved their onboarding processes to forge a sense of belonging, develop relationships and ultimately increase productivity and retention? […]

Ep 448: Proving The Business Value Of Talent Marketing

Measuring the impact of talent marking in a way that aligns with the rest of the business and demonstrates value for the c-suite has always been challenging. TA leaders often find themselves judged by measures and outcomes they don’t fully control, which are impossible to translate into business value. So […]

Do This! Not That. Employer Branding Tips During a Pandemic

Jim Stroud examines the way companies are treating their workers during this Coronavirus Covid-19 pandemic. Some enterprises are severely damaging their employer brand by the way they are laying off their staff whereas others, are going above and beyond to do all they can for their workers. Companies featured in […]