The 3-Step Process for Building an EVP

This post was originally published on this site

Employer branding is still a relatively new concept, and there are several organizations that have been around for a long time but have still not done the work to develop and launch an EVP (Employer Value Proposition).

That’s why we were happy to interview Kayla Branham, Marketing Manager of Talent Acquisition at ADT. Most people recognize this home security company from their ubiquitous blue octagon yard signs and window stickers. But although they’ve been around for over 150 years, they

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